标题: 招聘信息：知名消费品牌 品牌经理 [打印本页] 作者: Topconsultant 时间: 2009-12-29 15:09 标题: 招聘信息：知名消费品牌 品牌经理 我记得骏景广告曾经说，咱们骏景有11万精英，我们是咨询公司的，其中一项业务就是猎头，希望可以帮大家更好的发展事业！
[M01]
该职位工作地点是在广州，公司是外资快速消费品行业，以下是该职位的岗位职责，如有兴趣或有朋友推荐可联系，
MSN：eddylinp@hotmail.com, email:eddylin@rightcareer.cn
Responsibilities:
1.National Brand Management
- Utilize marketing competency and expertise from past experience.
- Distill & articulate key brand and commercial issues with different levels of staff
- Identify key opportunities for commercial growth
-Manage discussion forum with different stake holders in formal and informal manner. Achieve desired outcome congruent to national agenda.
- Formulate national program for brand building
- Prioritize brand issues for local teams
- Clear and frequent communication with local teams
2. National Brand Plan document
- To collaborate with cluster brand teams to write the national brand plan
- Lead the formulation of ATL & BTL activities based on budget.
- To develop sponsorship platforms
- Exercise P&L awareness; knowledge of key P&L drivers
- Develop brand visibility and POS
- Build up brand image building to push the sales.
3.Formulate National Sponsorship Program
- To build brand awareness through suitable sponsorship platform
- Create memorable brand experiences
- Evaluate effectiveness and options
4. To ensure that all marketing activities are effectively executed
- Liase closely with the cluster teams in arranging all promotional plans in order to achieve sales budget.
- Act as brand custodian
- Co-ordinate post-modem and evaluate the effectiveness of the campaign
5. Brand Owner Satisfaction
- Anticipate business and brand issues from brand owner’s point of view
- Manage brand owner to understand local issues
- Correspond frequently and with confidence to address issues on behalf of local teams作者: 一斤岁月 时间: 2009-12-29 15:10 标题: Re: 招聘信息：知名消费品牌 品牌经理 SF作者: 一斤岁月 时间: 2009-12-29 15:11 标题: Re: 招聘信息：知名消费品牌 品牌经理 好事益街坊 [M29]作者: 一斤岁月 时间: 2009-12-29 15:12 标题: Re: 招聘信息：知名消费品牌 品牌经理 需要找工作的进来看看 [M45]作者: Topconsultant 时间: 2009-12-29 15:23 标题: Re: 招聘信息：知名消费品牌 品牌经理 版主，能否给开个职业交流论坛，给我们骏景的精英们？作者: nicoleyan 时间: 2009-12-29 15:27 标题: Re: 招聘信息：知名消费品牌 品牌经理 帮顶作者: 雨轩-BB 时间: 2009-12-29 16:26 标题: Re: 招聘信息：知名消费品牌 品牌经理 [M11] 貌似LZ发了两个帖子哦。作者: 绿鹦鹉 时间: 2009-12-29 16:29 标题: Re: 招聘信息：知名消费品牌 品牌经理 如果我转行，希望去做奢侈品牌去 [M04]作者: LOVE宣 时间: 2009-12-29 16:30 标题: Re: 招聘信息：知名消费品牌 品牌经理 我也想 [M34]作者: 水晶爱上猪 时间: 2009-12-29 17:18 标题: Re: 招聘信息：知名消费品牌 品牌经理 高职啊,,,作者: fannyzhang 时间: 2009-12-29 20:13 标题: Re: 招聘信息：知名消费品牌 品牌经理 帮顶作者: 生疏 时间: 2009-12-29 20:14 标题: Re:招聘信息：知名消费品牌 品牌经理 收入几多呀？作者: flizhu 时间: 2009-12-29 20:20 标题: Re: 招聘信息：知名消费品牌 品牌经理